When you are born with an original name like Dabney Lee, you are destined to become a brand, but do you really need to trademark your own name? How does a designer like Dabney Lee protect her signature stripe patterns from potential copycats? What’s the difference between trademarks and a copyrights? These are some of…
Brand Collaborations
Limited Edition Lacoste Polo Shirts With a “Porpoise” + Balenciaga Supports
At Paris Fashion Week, Balenciaga sent models down the runway with logo hoodies featuring its new partnership with the World Food Programme. Meanwhile, fashion brand Lacoste announced a multi-year partnership with the International Union for Conservation of Nature with a (now sold out) line of limited edition polo shirts featuring endangered species in place of…
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Links
Weekly Branding Links: Anine Bing on Branding + The Cut Defines Fashion “Affluencers”
The Cut on Today’s “Affluencers”: It’s New York Fashion Week and the front rows are filled with fashion influencers who are making the runway shows accessible to the masses via Insta-stories. The Cut defines some of the most influential influencers as “affluencers” – they drive more sales of products than celebrities and they are being…
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Just Julie
The Five Minute Journal + Other February Self Care List Essentials
Like many of you, I have high hopes that 2018 will be my best year yet, or at a minimum (setting the bar really low) not any worse than 2017 and 2016. When I touched down in NYC at 19 degrees on January 1st, after a week of blazing sunshine on the beach in Florida,…
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Branding
Juicy Couture, Gucci + Dapper Dan + New Weekly Branding Links
I have decided to start a new feature, Weekly Branding Links. I spend the better part of my business day reading articles about branding, fashion and design trends (and the other half shopping), so I am linking out to some of my favorite sources on the topics of branding, collaborations, fashion, design and style….