Are you questioning how licensing can benefit your brand? Are you unsure about what you may be giving up financially by licensing? Do you stress about delegating and prefer to create everything yourself? Over my 20+ year career in licensing, I have had these same misgivings about the licensing business model. I often wondered whether…
Blog
Podcast
Lemonade out of Lemons
Welcome to the first episode of the Brand Plus Brand podcast. I am Julie Turkel and I am the host of this podcast and the co-creator of the Brand Plus Brand online licensing class. In this episode, you get to know me as the founder of a brand licensing agency, focused established designers including Dabney…
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Brand Collaborations
Meet Artist + Author + Influencer + Educator Jenna Rainey
Jenna Rainey is the latest quadruple-threat to join my roster of established designer brand partners, and I have never met anyone as savvy and talented as Jenna. Jenna’s creative career began when she found a random box of watercolors while moving apartments. Jenna took it as a sign begin painting to relieve stress from her…
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Brand Collaborations
Dabney Lee Debuts Coolers, Lunch Bags and Travel Bags At Sam’s Club
2020 is looking bright and beautiful for designer Dabney Lee, who is celebrating a decade of continued success in licensing since we first signed Blue Sky as our partner in 2010. In this video, created for one of our retail partners Sam’s Club, Dabney reflects on life with triplets, her sunny-side-up design inspiration and her…
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Brand Collaborations
Work Less, Live More: Introducing Brand Plus Brand
Brand Plus Brand is here and ready to transform your creative lives! If you are on this site, you are probably interested in exploring how licensing will help your brand and business. Art licensing is one of the fastest growing segments of the $260B+ licensing business. Licensing is also a brilliant business model for converting…