During the recent pandemic lockdowns, I decided to go live on Instagram to answer questions about art and brand licensing and introduce licensing industry experts to my followers. It was my way of doing service and providing information and inspiration during a stressful times in all of our lives. I was not expecting the response…
Free Licensing Advice
IP Attorney Ben Natter Talks Trademarks
When you are born with an original name like Dabney Lee, you are destined to become a brand, but do you really need to trademark your own name? How does a designer like Dabney Lee protect her signature stripe patterns from potential copycats? What’s the difference between trademarks and a copyrights? These are some of…
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Branding
Juicy Couture, Gucci + Dapper Dan + New Weekly Branding Links
I have decided to start a new feature, Weekly Branding Links. I spend the better part of my business day reading articles about branding, fashion and design trends (and the other half shopping), so I am linking out to some of my favorite sources on the topics of branding, collaborations, fashion, design and style….
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Free Licensing Advice
Brand License Example: Pusheen the Cat + Gund
If you are on Facebook you have probably seen Pusheen, the cat featured as e-stickers and little comic strips created by the site Everyday Cute. If you are a parent, you probably buy an insane amount of soft toys (i.e. “plush”), and if you have a 9-year-old like me, you have a growing collection…